What Should You Be Doing To Check You Link Exchanges And When Must You Be Doing It?
Jan 18th, 2009 by admin
What must you be running to check you link exchanges and when should you be doing it? If you are already running a link exchange directory, my answer will no doubt amaze you! And if you want to know more about paying for affordable website promotion, just visit my site!
Personally, based on my link building experience with search engines, I believe that you should be carefully checking link exchanges every week! More often than this is probably a small bit of overkill, but less often, especially by much, and you will certainly find that a lot of the web sites you thought you were exchanging reciprocal links with have gone awaywithout telling you.
On a weekly basis you should check that every site that you have agreed to exchange a link with is still linking back to you. Any sites that have removed their links need checking. Email them to question them to replace the link and if they don’t then remove them from your link pages. It’s no benefit to you to be one way linking to them from your directory, it may even hinder your efforts. This is why weekly links checks are vital.
Whenever here is a Google page rank update, have a look through the current page ranks of those sites that are linking to you and check that they all still have a page rank. Any that don’t have a current page rank will need further investigation.
It may possibly just be the links page is too new or too well buried to have much of a page rank. If it’s cached in Google then it’s probably OK. But if a reciprocal links page has been screening your link for a couple of months and it’s still not cached, then you need to carefully check that you aren’t being tricked.
First, have a quick look around the site and make sure that you can find your way to the links page. Then, have a quick nose at the robots.txt file - does that block their links directoryor any pages on the way? Lastly, take a close look at the path of pages that take you from the home page to the links directory. Does the website’s page rank suddenly vanishat a certain page? If so, check that page hasn’t been blocked or hiddensomewhere.
It’s also very vital when by a links directory tool to make sure that people you have exchanged links with haven’t changed their links listed on your site to inappropriate sites and that sites that you are linking to still exist, as sites that you are pleased to link to. You don’t want to be thinking that you are proudly linking to a family friendly site only to find that someone has bought the when it has expired URL and instead place up an adult site!
So, on a weekly basisto be safe, be checking that your link backs still exist. Plus, every few months, see which link back pages don’t have a Google page rank and investigate them. And if you are looking for more tips to how to make money with a blog, then don’t forget to check out the blog for more tips!
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